Writing Rhetorically
If you are writing a memo, an email, or a business proposal,
there are certain elements of writing that must be considered. I want to help
you out—so I’ve made a bit of a summary of things that you MUST consider if you
are writing professionally. I gathered
this information from a highly informative book, which I recommend strongly for
anyone considering business writing seriously! You can access the book from
here: Writing
that Works
Here are the three categories that you must consider!!
Topic:
This is sort of like your thesis. Think of the overall topic
you are considering for your writing, and organize your writing according to
that topic. In other words, it is important to focus on the scope of your
topic. If you are writing about a business proposal, avoid talking about
superfluous information. So avoid unnecessary facts, and in general, any point
that does not directly relate to your
topic.
Audience:
For everything that your write, your audience might vary
dramatically. This is incredibly important. If you are writing to your boss,
and you know that your boss is a snob about vocabulary, you can use that
knowledge to your advantage, and use big words! The way that you incorporate your
audience into your writing will have a direct impact on whether you are heard
or ignored. So remember, tailor your writing for the intended audience, and they
will think better of you.
Purpose:
Remember, you have a goal. In business writing, there is
always something that you are trying to accomplish; whether it is a specific
proposal you want passed, or a new employee policy, you will need to keep in
mind the ultimate resolution you want. For instance, consider whether your
writing will need to meet the approval of one person, or a committee. Also,
focus on an argument that will support your end-goal. If you keep your purpose
in mind, you will not only help to clarify your aims for yourself, but you will
also become clearer in your writing. If your writing is clear and poignant, then
you will be more likely to be heard.
Don’t Forget!
Your writing is going to be considered as it is. The reader
will not incorporate what you intend
to say into their reading. If you want a specific point to be considered, you
must make it explicit!
If you keep these ideas in mind, you will do just fine…
Best of luck!
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